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BRAIN DAMAGE

Novelty Habanero Hot Sauce

Concept design for Brain Damage, a 2,000,000 scoville level novelty hot sauce. The bold name is paired with an equally striking graphic, adorned with a distressed vintage texture to communicate a classic aesthetic. The color palette was sourced from the colors of actual habanero peppers.

Fall 2019











Zachary Bard   —  Portfolio 2021 
Running on Cargo